We're excited to share some fantastic news about the economic impact of one of our city's most beloved winter events! Recent revenue reports discussed at the latest City Council meeting reveal that Cullman's Christkindlmarkt has become a major economic driver for our community.

What started as a new holiday tradition in 2022 has transformed into a significant economic boost for Cullman. This past season's Christkindlmarkt helped increase our December/January tax revenues by an impressive 18% compared to the previous year, jumping from $4.9 million to $5.8 million. Even more impressive? Since the market's inception, we've seen nearly a 25% increase in holiday season revenue.

The success extends beyond just local vendors - out-of-town merchants brought in $3.5 million in sales, contributing to an estimated $7-8 million in total extra taxable sales from the event alone. This growth not only benefits our city's economy but also helps support our continued efforts to bring quality recreation and tourism opportunities to Cullman.

Want to learn more about how Christkindlmarkt and other city initiatives are shaping Cullman's future? Read the full article in the Cullman Tribune. Their comprehensive coverage includes additional details about the revenue report and other important City Council updates.

Read the full article on The Cullman Tribune.